Partner Bios


Amy Karson

Chief Executive Officer

Amy Karson founded Brand K Partners in 2013 after a 10+ year career in financial management and reporting. Amy began her career in the private sector as a financial analyst at both IBM and UBS. She subsequently co-developed the Nonprofit Outsourcing Clearinghouse program with Nonprofit New York. She has advised hundreds of nonprofits on fiscal matters and is passionate about helping mission driven organizations achieve success. Amy holds a BS in Finance from Penn State University and an MBA from Yale University. She lives with her husband, 3 sons and dog in northern New Jersey.


Susan DeMarco

Chief Operating Officer

Susan has diverse accounting experience based on her work with numerous private, governmental and nonprofit entities. Both a CPA and MBA, she has held key accounting positions at both Merck & Co and PricewaterhouseCoopers. Susan was subsequently the Accounting Manager at the Passaic County Technical Institute and has also consulted for numerous smaller organizations, including the Lee Memorial Library, in Allendale, NJ. Susan holds a BS in Accounting and an MBA from Rutgers University.


Allison Kucinski

Executive Vice President

Allison has extensive experience in accounting, tax, and financial reporting. While she specializes in nonprofit accounting, she has worked with a variety of businesses throughout her career. Furthermore, her background as a Systems Analyst at AT&T has proven valuable in helping clients get the most out of their accounting systems. Allison has served on boards of nonprofit organizations as well as the finance committee of her local church. She is a CPA and holds a Bachelor’s of Business Administration in Accounting from the University of Notre Dame, and a Master’s of Science from Stevens Institute of Technology.